Restaurant Marketing Blog

Sometimes, people decide to dine out on impulse and sometimes after careful thinking and searching particularly where it’s a special occasion. Whether they act on impulse or after a long exhaustive search, the finest food and beverage in the loveliest settings with the highest level of service for the fairest price with the least inconvenience...

Word of mouth is known to be by far the easiest and the most effective way to drive your sales, profits while building guest loyalty. But, evidence abounds that it’s the least understood in the restaurant marketing process. First, every restaurateur should understand that word of mouth just doesn’t fall out of the blue sky. As a restaurateur,...

It goes without saying that the best restaurants don’t just sell food. Instead, they sell fantastic experiences promising great memories. In fact, given the information deluge today, it’s the only way for your restaurant to be remembered by the diners. With diners’attention span getting ever shorter, only the most compelling memories...