Restaurant Marketing Blog

Mobile Marketing for Restaurants

Mobile Marketing for Restaurants

Constant connectivity and smarter phones have made the mobile an important part in the everyday life of the consumer. For businesses and services, the mobile phone is the primary way to communicate, interact and communicate with the consumers.Globally 4.6 billion people are connected to each other through mobile devices today and 2.5 billion people use a smartphone across the world. By 2020 nine out of 10 people will have access to mobile phones. With the increased accessibility and connectivity mobile phones offer, consumer’s demand for a...

Nov 23, 2018

How Diners Choose Restaurants

How Diners Choose Restaurants

The Global Restaurant market is growing at an annual pace of 5.6% and almost 60% of the USD 3 Trillion worth global foodservice market is generated by restaurants of various sizes and shapes around the world. While restaurants as an industry continue to prosper around the world, consumer preferences and buying behaviours will continue to evolve in the coming years. Throughout the last decade, how consumers purchase their meal and their preferred meal type has continued to change drastically. As the Millennials and Generation Z continue to gain more...

Nov 21, 2018